The metaverse is capturing the world’s imagination. Facebook recently joined influential brands such as Epic Games and Microsoft by making a public commitment to investing…
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On April 28, Facebook announced quarterly earnings that clobbered analysts’ expectations. The company put up enviable numbers by any measure, including remarkable increases in revenue,…
Image Source: lenovo Augmented reality (AR) has been around for some time now, but AR is getting a fresh take in the young new year….
We are experiencing a mindset shift with the way we uncover ideas that deliver on ROI for immersive reality. Innovation does not start with the…
By 2021, 85 million Americans will use augmented reality (AR) at least once a month, a 126 percent increase over 2017 usage numbers according to…
Why Tech Firms are Developing Augmented Reality Headsets If it seems to you that technology firms are racing to create augmented reality (AR) /mixed reality…
Apple’s September 10 special event once again triggered speculation that the company was going to unveil an augmented reality headset that would (finally) usher in a big breakthrough for AR....
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Amazon recently published a patent that demonstrates augmented reality’s potential for solving business problems. The patent, “augmented reality assisted deliveries,” is for an application that…
On July 20, the world will celebrate a momentous achievement: when people first walked on the Moon. The widespread media coverage leading up to the…
Image Source: Microsoft Immersive reality experiences such as augmented reality, mixed reality, and virtual reality continue to gain inroads as practical tools for performing complex…
